Hey there, solopreneur!

I don’t know about you, but today, everything looks similar when I scroll my Twitter list for solopreneurs.

Generic advice. Recycled ideas. Yawn-inducing content. That's the true reality for most online creators today.

They're not bad. They're just... forgettable.

But you? You're not here to be another digital wallflower. You're here to be the fireworks display in a sea of nightlights. The peacock among pigeons.

The Purple Cow in a field of beige cows.

The one that makes people stop scrolling, start paying attention, and ultimately, reach for their wallets.

Today, we're diving into how you can leverage AI to create your very own Purple Cow - content so remarkable, people can't help but talk about it.

You'll learn:

• Why being "good enough" is a death sentence for your online business

• The "Purple Cow Generator" AI prompt for crafting content that turns heads and drops jaws

• Real-world examples of how to implement the Purple Cow strategy in your content to skyrocket engagement and conversions

Let's. Get. Remarkable. 🐄

How I Gained 100K Followers in Under 3 Months

As someone who's built a thriving online business from scratch, I know firsthand how game-changing the right strategies can be.

After losing nearly everything in the FTX crypto collapse, I was determined to rebuild stronger than ever.

That's when I discovered the power of AI for content creation.

By leveraging AI tools and frameworks, I was able to:

• Create a week's worth of high-quality content in just 1 hour

• Skyrocket my audience growth to 100K followers in 65 days

• Generate content that authentically resonated with my ideal audience

The results were so transformative that I knew I had to share my strategies with fellow solopreneurs.

And so, The AI Audience Accelerator was born.

>>> Click here to learn how The AI Audience Accelerator can help you kickstart and grow a thriving online business.

Remarkable or Bust: Why "Meh" Won't Cut It Today

Listen. Today, nobody's looking for more content that blends in.

Your audience is bombarded with thousands of messages and pieces of content daily.

They've gotten really good at tuning out the noise and ignoring anything that doesn’t stand out to them.

Being "good" isn't good enough anymore.

• Good content gets scrolled past.

• Good products get ignored.

• Good businesses fade into obscurity.

To truly succeed as a solopreneur, you need to be remarkable.

You need to be the Purple Cow in a field of beige.

In his groundbreaking book, Seth Godin introduced the concept of the Purple Cow — something so remarkable, it demands attention.

Like when you're scrolling through your Twitter feed, mindlessly flicking past tweet after tweet.

Suddenly, something catches your eye. It stands out from the majority of the content you’re used to.

You stop. You read. You click. You share.

That, my friend, is a Purple Cow in action.

So what kind of content is classified as “Purple Cow”?

The weird. The unexpected. The remarkable.

But here's the catch: Being remarkable isn't easy. It takes guts, creativity, and a willingness to ruffle some feathers.

But before you go painting yourself purple and mooing from the rooftops, let's talk about an important distinction:

There's a fine line between remarkable and ridiculous.

Between purple cow and purple bull$#!t.

You want to stand out, sure. But not for the wrong reasons.

Here’s what to avoid in your quest for remarkability:

• Clickbait on steroids: "This ONE WEIRD TRICK will make you a BILLIONAIRE overnight!!!" Yeah, no. Just no.

• Scammy hooks: If it sounds too good to be true, it probably is. And your audience knows it.

• Exaggeration nation: Stretching the truth might get you clicks, but it'll cost you credibility. And in this game, credibility and reputation is everything.

• Shock for shock's sake: Being controversial just to stir the pot? That's not remarkable, that's just annoying.

People should never see your content and go like…

Remember, the goal is to be purple cow, not purple clown.

Your content should be remarkable because it's genuinely valuable, insightful, or innovative - not because it's outrageous or misleading.

Think of it this way:

You want to be the cool house on Halloween giving out full-size candy bars. Not the weirdo handing out raw onions.

Luckily, I’ve got just the AI prompt to help you with this…

The "Purple Cow Generator" Prompt

Feed your content idea into this prompt and watch as it transforms from "meh" to "wow":

I want to create remarkable, "Purple Cow" content about [TOPIC] for [TARGET AUDIENCE].

Please help me brainstorm 5 unique angles or approaches that would make this content stand out and be truly remarkable. 

Consider:

Unexpected combinations or mashups with other topics/industries

Contrarian viewpoints that challenge conventional wisdom
Extreme examples or case studies that illustrate the point in a memorable way

Unique frameworks or models to explain the concept

Surprising data or statistics that shed new light on the topic

For each idea, provide:

A catchy, attention-grabbing headline

A brief description of the angle/approach

Why this would be remarkable and shareable for the target audience

A potential hook or opening to grab attention immediately

Remember, the goal is to create something so unique and valuable that people can't help but talk about it and share it with others.

HOW TO USE THE PURPLE COW GENERATOR PROMPT:

1. Plug in your [TOPIC].

   • Example: "actionable advice for using AI for content creation"

2. Define your [TARGET AUDIENCE].

   • Example: "solopreneurs who want to stand out online"

3. Let AI work its magic.

Here’s an example of the output this prompt gave me for the 2 examples I shared above:

The gears in my mind immediately started turning once I read these.

I haven’t seen any creator touch on any of these ideas before. So I know they are sure to stand out and be remarkable on the timeline.

Now it's your turn to get remarkable.

Take your most "meh" piece of content and run it through the Purple Cow Generator.

I guarantee you'll come out the other side with ideas so fresh, they practically moo with remarkability.

Remember…

In a world of beige cows, dare to be purple.

Keep diving,

Ole