Hey there, solopreneur!

Is your email list growth stuck in the slow lane?

You're putting out valuable and vulnerable content left and right, but those signup numbers just aren't budging...

Trust me, I know the struggle all too well. It's enough to make you want to throw your laptop out the window.

But fear not, my friend.

There's a secret weapon that can have subscribers flocking to your list like moths to a flame.

And that weapon is the almighty lead magnet.

Today, we're diving deep into the world of lead magnets — what they are, why they're essential, and how to craft one that'll have your ideal customers tripping over themselves to hand over their email.

Get ready to discover:

• The incredible power of lead magnets for skyrocketing your email list growth

• My proven "Lead Magnet Blueprint" prompt for whipping up an irresistible opt-in offer in record time

• Real-world examples of how to put your lead magnet to work and watch those subscriber numbers soar

Let's. Get. Magnetic. 🧲

How I went from 0 to 100k followers in 65 days

9 months ago, I lost almost my entire net worth in the FTX scam.

But through consistent content creation and the use of AI, I was able to financially and mentally get back on my feet again in record time.

That’s why I built The AI Audience Accelerator.

This course will teach you:

• How to create a week's worth of content in 1 hour

• AI systems that skyrocketed my audience growth

• How to create content that sounds like YOU

1880+ AI-powered solopreneurs have joined the course and their reviews have been incredible.

>>> Click here to grab a copy.

Why You Can't Afford to Sleep on Lead Magnets

Picture this:

You're scrolling through your Twitter or LinkedIn feed, and you come across a post that really resonates with you.

The content is fire, and you can't wait to see more from this brand.

But then you spot the all-too-familiar CTA tacked on at the end:

"Like this? Sign up for my newsletter for more!"

Um, no thanks.

You're not about to hand over your precious email address just because you liked one piece of content.

Where's the incentive? What's in it for you?

You keep scrolling, and that brand misses out on the chance to turn you into a loyal subscriber.

Sound familiar?

That's the fatal flaw of expecting people to join your list without offering a compelling reason why.

In today's oversaturated online space, people guard their contact info like a precious commodity.

They're not gonna fork it over unless they're getting something seriously juicy in return.

Enter the lead magnet.

A high-value resource that provides a taste of your expertise, completely free of charge.

It's the difference between a basic "sign up for more" plea and an irresistible offer that makes people eager to fork over their email.

Actually, many of you reading this got onto this newsletter via one of the lead magnets in my ecosystem.

I currently have 3 free 5-day email courses I plug on my X and LinkedIn posts to drive more people to my products and newsletter:

• The AI Course Blueprinter

• The AI Audience Activator

• The AI Business Operator

These free lead magnets drive significantly more conversions than standard “Sign up for my newsletter for more” plugs (trust me, I’ve tested endlessly).

Look familiar?

But here's the catch:

For your lead magnet to work its magic, it can't just be any old freebie.

It needs to zero in on your ideal customer's deepest desires and deliver mind-blowing value they can't find anywhere else.

And that's where AI comes in clutch…

The "Lead Magnet Blueprint" Prompt

Plug your audience intel into this prompt and watch it spit out drool-worthy lead magnet ideas in seconds:

I'm looking to create a lead magnet for my online [NICHE] business to attract more prospects into my funnel.

My ideal subscriber is [DESCRIBE ICP. INCLUDE 2+ PAIN POINTS AND 2+ DESIRES].

To be a smashing success, this lead magnet must:

- Seamlessly flow into my paid offer(s): [LIST PAID OFFERS]

- Be quick and easy to digest

- Deliver massive value and actionable insights

- Highlight my unique approach, personality, and build my authority

- Leave people hungry for more

Please brainstorm 3-5 lead magnet concepts that hit all these key points.

For each concept, include:

An eye-catching, benefit-driven title

A brief rundown of what's included and the key takeaways

The delivery format (PDF, video, or 5-day email course)

A breakdown of why it perfectly matches the ICP's needs and wants.

HOW TO USE THE “LEAD MAGNET BLUEPRINT” PROMPT:

1. Swap out [NICHE] with your industry or niche.

   • Example: “AI-powered solopreneurship”

2. Paint a picture of your perfect-fit subscriber in [DESCRIBE ICP].

   • Example: "Content creators who want to save time and earn more by leveraging AI in their workflows. They struggle with burnout and overwhelm from doing everything alone, and feel like they’re drowning in the increasingly saturated online business sphere.”
     

3. Plug your relevant product(s) and service(s) into the [LIST PAID OFFERS] section.

   • Example: "The AI Audience Accelerator course that helps creators grow their audience faster with AI"

Check out this fire lead magnet concept the prompt whipped up for my organic skincare business:

This output actually gave me some great inspiration for future lead magnet ideas I want to add to my ecosystem rotation.

I particularly like the idea of the video training where I share my story and how AI helped me 10x my creator business.

Your mission, should you choose to accept it:

Dream up your ultimate lead magnet TODAY.

Go all Sherlock Holmes on your ICP, unearth their juiciest pain points and desires, and create a freebie so valuable, they'd be insane not to jump on it.

Once you whip it up, connect it to your email service provider (I recommend Beehiiv or ConvertKit) so signups get added to your email list afterwards.

The subscriber avalanche and customer conversions will be oh-so-worth it.

And if you're still feeling stuck...

You know who to call.

Keep diving,

Ole