- Ole Lehmann
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- The 2025 opportunities nobody's talking about
The 2025 opportunities nobody's talking about
notes from my personal research
Hey there, solopreneur!
As I take one of my last morning walks along the Cyprus coastline…
My mind is racing with the patterns and opportunities I've been mapping out for 2025.
trying to soak up every ray of Mediterranean sun before heading back to cold/dark Berlin
I've spent the last few months deep in these weird, obscure online biz trenches (my bread&butter) — and I’m seeing patterns emerge that most people aren't talking about yet.
Not the usual "AI will change everything" BS you see recycled on Twitter, but legit opportunities I'm seeing materialize for 2025.
I'm also not just theorizing/speculating here:
I'm actively exploring building in several of these spaces myself. I’ve got skin in the game - these are basically my notes from my private research.
I think if you position yourself in one of these verticals, you’ll do very well in 2025.
So let's dive in.
Ole’s top 8 hyper-niche tech/biz predictions for 2025:
The rise of AI agents (but not how you think)
Remember the ChatGPT moment of November 2022? I think we’ll have a similar moment in 2025 with AI agents.
But here's the specific golden egg most are missing: agent-as-a-service agencies.
While everyone's trying to build the next breakthrough AI platform, the real money in 2025 will be in implementation and service. Think of it as the new digital agency model.
Here's the playbook I'm seeing work:
Launch an agent-as-a-service agency focused on specific verticals with repetitive tasks
Create education programs teaching others how to build niche-specific agents
Position yourself absurdly small - the riches are in the micro-niches (private school admissions processing AI, boutique hotel booking AI, pet grooming scheduling AI, etc)
Focus on industries drowning in data entry and repetitive tasks
Boring businesses are good places to look.
The key? Don't try to boil the ocean. Pick a vertical with painful repetitive tasks and solve that specific problem incredibly well.
Here’s a piece I wrote last week about how to actually build your own army of AI agents.
Personal wellness is going mainstream (finally)
This trend has finally evolved beyond biohackers and tech bros. The mainstream is waking up to personal optimization, especially around air quality and hormone health.
I'm particularly watching the intersection of:
At-home testing (going way beyond basic blood work)
Non-toxic alternatives to everyday products
Personal environmental monitoring
Sleep and biohacking are great examples of wellness trends that have blown up in recent years.
Now I think we’ll see shifts to new realms of wellness — like air quality, non-toxic pots and pans, plastic-free water bottles, etc.
If you build products that make wellness accessible without the biohacker stigma, I think you’ll absolutely crush.
Less phrases like "optimize your performance.” More like "protect your family's health."
This has way more mainstream appeal.
AI + DeFi revolution
Here's something wild - imagine having a 24/7 financial advisor that not only spots the highest yield opportunities but actively executes on them while monitoring for security risks.
That's exactly where we're headed with AI agents on the blockchain.
Right now, most "AI agents" in crypto are glorified memecoins. Most crypto bros just get hyped because their coin has “AI” associated with it, but 99.99% are dogshit and will go to zero.
But agents have introduced a concept that's about to transform finance forever. I'm seeing institutional players quietly making moves in this space.
The opportunities here are endless:
Building AI-powered investment firms focused purely on DeFi
Creating institutional-grade AI analysis tools for crypto portfolios
Developing autonomous trading agents that can negotiate across protocols
This isn't just speculation - I'm actively involved in conversations with teams exploring this intersection. The smart money is already moving.
Here's a straightforward playbook I'm watching closely: Find successful apps with obvious friction points and solve them with AI. Look for apps that require:
Manual data entry (think calorie trackers)
Complex data interpretation
Repetitive user actions
The challenge isn't building - it's distribution. Focus your marketing efforts on:
TikTok
X (formerly Twitter)
Niche newsletter creators
This is my current shortlist specific opportunities I'm tracking:
AI-powered GTD (Getting Things Done) productivity apps
Birthchart/human design reading apps with AI interpretation
Language learning/Public-speaking apps with AI conversation partners
I might even build one of these myself tbh. Stay tuned :)
In-person communities for isolated founders
Here's something not enough people are talking about: loneliness is an epidemic among entrepreneurs. Especially in regions with strong anti-entrepreneurship sentiment (looking at you, Europe).
While everyone's looking to build another SaaS tool, imo the real opportunity lies in creating meaningful connections.
I'm particularly bullish on:
In-person entrepreneurship communities
Revenue-tier specific paid communities
Non-traditional event formats
Think entrepreneurship hiking trips, spearfishing expeditions, cooking events - anything that breaks the stuffy conference mold. As well as talks given by people in their domains of expertise for additional value.
These events are lifelines for isolated founders.
And they’ve got the money to pay.
In-person AI coding schools
Traditional coding bootcamps made billions teaching people to code over 6 months. But that model is dead.
With tools like Cursor, Replit, and Copilot, coding has become a conversation in plain English.
The opportunity? Building AI-only coding bootcamps as physical schools in major cities. The physical aspect is key here - people don't want another online course, they want to feel it in person.
But here's the twist:
Instead of charging tuition, do small 10-30k grants to invest early in promising candidates. You can probably even teach them everything they need in a single weekend.
The focus on physical presence and real connection is what makes this work. No more months-long programs - AI has changed the game completely.
AI hardware in places you’d never expect
I recently came across something fascinating - a teddy bear running a local LLM that tells children stories. Sounds like a Black Mirror episode, right?
But this points to something bigger.
With the next generation of hardware becoming more accessible, we're about to see AI embedded in the most unexpected places.
The opportunity isn't only in deep tech - it's in reimagining everyday objects. Not nearly enough people are thinking about this rn.
Ask yourself: what physical products would be genuinely improved by:
Having a voice
Understanding context
Learning from user behavior
The plane for creative hardware applications is WIDE open right now.
The winners won't be the ones building the most advanced technology, but those who find the right applications for it.
just please don’t build anything that scares the kids
Human-AI hybrid content agencies
A massive misconception that I’ve seen floating around: that AI will completely take over content creation. Dead wrong.
The way i see it, the winning formula for 2025's social media landscape demands:
Strong personal takes
Unique perspectives
Human taste and curation
The real opportunity? Building services or SaaS that bridge the gap - tools that capture genuine human insights and amplify them through AI.
It's not about replacing creativity and original thought — it's simply about making the transition from thought to well-written and formatted content.
The corporate crypto revolution
While everyone's distracted by crypto prices (still insane to me that BTC is above $100k lol), something fascinating is happening in corporate finance:
Michael Saylor is spearheading a movement to normalize Bitcoin on corporate balance sheets.
I'm deep in conversations with players in this space, and the infrastructure needs are staggering:
Legal frameworks for corporate crypto holdings
Balance sheet management tools
Corporate treasury solutions
For finance-oriented founders, this is a ground-floor moment similar to the early days of corporate cloud adoption.
Lots of room to help companies set this up here based on what I’m seeing.
I can't help but feel overwhelmingly optimistic about what's ahead.
After a draining summer, my energy is finally returning - and the opportunities I'm seeing are absolutely electrifying.
Maybe it's my pending transition to fatherhood making everything feel more purposeful.
Or maybe because for once I'm trying to give myself credit for what I've built instead of immediately chasing the next goal (easier said than done tbh. gratitude can be hard to practice).
But regardless — there's something powerful about approaching these opportunities not just as potential wins, but as ways to build something meaningful for the next generation.
It’s time to build for the future. (a future that I feel a little more responsibility for now with a kid on the way :)
proof of grass-touching
Ole's Bookmarks
"Outlive" by Peter Attia. Fantastic book on longevity and medicine 3.0. I truly believe the best thing you can do for yourself is to take your health into your own hands. And that means EARLY prevention and lots of testing.
“Interviewing Users: How to Uncover Compelling Insights” by Steve Portigal. Very interesting, self-explanatory book on the best ways to get useful feedback from customers.
Bryan Johnson podcast on More Plates More Dates. Love him or hate him, you can't ignore Bryan Johnson. I just finished his recent Spotify interview where he breaks down his approach to life and business decisions. Even if you think his "Don't Die" mission is extreme, I find his systematic approach to decision-making fascinating.
See you next week 🫡
Ole
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